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| Continuance intention to use the mobile interest-based community: An integrated theoretical model and empirical study | |
| HU Jiming; YU Jing; Jiming Hu (E-mail: hujiming@whu.edu.cn). | |
| 2015-06-27 | |
| Source Publication | Chinese Journal of Library and Information Science
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| Volume | 8Issue:2Pages:52-68 |
| Abstract | Purpose: This paper aims at an understanding of factors that influence the continuance intention to use mobile interest-based community applications, with a focus on the impacts of technology acceptance model (TAM) constructs and experiential value. Design/methodology/approach: Taking a hybrid model combining TAM and extended expectation confirmation model (ECM) as foundation, this study integrated experiential value into the research model. A survey method was adopted and the sample was constituted by 347 Chinese undergraduates who were experienced users of mobile interest-based community applications. Structural equation modeling was used to test the research model. Findings: Our findings suggest that 1) key determinants of user satisfaction with mobile interest-based community applications are confirmation, perceived usefulness (PU), perceived ease of use (PEU) and experiential value. Both satisfaction and PU are directly correlated with continuance intention; 2) PU's impact on satisfaction and continuance intention has been confirmed again in this study. Although PEU has no direct impact on satisfaction and continuance intention, it may indirectly affect them via PU; 3) all the perceived experiential values (aesthetics, playfulness, service excellence and return on investment) have a positive influence on satisfaction. Research limitations: We did not examine the effects of individual user differences that may also be important for understanding satisfaction and continuance intention. Practical implications: The study findings can help service providers improve the use of mobile interest-based community applications.
Originality/value: Our study contributes to a more systematic understanding of factors that influence continuous use of mobile interest-based community applications. ; Purpose: This paper aims at an understanding of factors that influence the continuance intention to use mobile interest-based community applications, with a focus on the impacts of technology acceptance model (TAM) constructs and experiential value.Design/methodology/approach: Taking a hybrid model combining TAM and extended expectation confirmation model (ECM) as foundation, this study integrated experiential value into the research model. A survey method was adopted and the sample was constituted by 347 Chinese undergraduates who were experienced users of mobile interest-based community applications. Structural equation modeling was used to test the research model. Findings: Our findings suggest that 1) key determinants of user satisfaction with mobile interest-based community applications are confirmation, perceived usefulness (PU), perceived ease of use (PEU) and experiential value. Both satisfaction and PU are directly correlated with continuance intention; 2) PU's impact on satisfaction and continuance intention has been confirmed again in this study. Although PEU has no direct impact on satisfaction and continuance intention, it may indirectly affect them via PU; 3) all the perceived experiential values (aesthetics, playfulness, service excellence and return on investment) have a positive influence on satisfaction. Research limitations: We did not examine the effects of individual user differences that may also be important for understanding satisfaction and continuance intention. Practical implications: The study findings can help service providers improve the use of mobile interest-based community applications.
Originality/value: Our study contributes to a more systematic understanding of factors that influence continuous use of mobile interest-based community applications.
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| Subtype | Research Papers |
| Keyword | Mobile Interest-based Community Continuance Intention Expectation Confirmation Model (Ecm) Experiential Value |
| Subject Area | 新闻学与传播学 ; 图书馆、情报与文献学 |
| URL | 查看原文 |
| Indexed By | 其他 |
| Project Number | Grant No.: 71303178 ; Grant No.: 2015M572202 |
| Language | 英语 |
| Funding Organization | This work is jointly supported by the National Natural Science Foundation of China ; China Postdoctoral Science Foundation |
| Document Type | 期刊论文 |
| Identifier | http://ir.las.ac.cn/handle/12502/7810 |
| Collection | Journal of Data and Information Science_Chinese Journal of Library and Information Science-2015 |
| Corresponding Author | Jiming Hu (E-mail: hujiming@whu.edu.cn). |
| Affiliation | School of Information Management, Wuhan University, Wuhan 430072, China |
| Recommended Citation GB/T 7714 | HU Jiming,YU Jing,Jiming Hu . Continuance intention to use the mobile interest-based community: An integrated theoretical model and empirical study[J]. Chinese Journal of Library and Information Science,2015,8(2):52-68. |
| APA | HU Jiming,YU Jing,&Jiming Hu .(2015).Continuance intention to use the mobile interest-based community: An integrated theoretical model and empirical study.Chinese Journal of Library and Information Science,8(2),52-68. |
| MLA | HU Jiming,et al."Continuance intention to use the mobile interest-based community: An integrated theoretical model and empirical study".Chinese Journal of Library and Information Science 8.2(2015):52-68. |
| Files in This Item: | Download All | |||||
| File Name/Size | DocType | Version | Access | License | ||
| 20150205.pdf（2709KB） | 期刊论文 | 出版稿 | 开放获取 | CC BY-NC-ND | View Download | |
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